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Are you struggling to convince investors to back your startup? You’re not alone, but the reason for your difficulties may be simpler than you think. Granted, fundraising has been getting harder over the past few years. Still, some startups excel whilst others become stuck. Those becoming stuck often lack a clear understanding of their traction. During my last three years as a venture capitalist and mentor, I've worked with over 100 early-stage startups. Most of them had one thing in common – th

Story about how everything doesn't have to be perfect to work. 🎣

If you’re in the world of business, you probably know the importance of continually expanding to be successful. And while there are many different ways to do this, one of the most effective is through content marketing. But what if you're not sure how to get started? Or if you've tried it before but haven't seen the results you were hoping for? In either case, we've got you covered. This post will discuss some powerful content marketing strategies for growing your startup. What is content mar

Making a pitch can be nerve-wracking. But if you have a solid structure, you can present your business in a way that will intrigue and interest investors.

Influencer marketing can be a great way to reach a larger audience and achieve your business goals. By following these tips, you'll be on your way to running a successful influencer marketing campaign.

This blog is one of my sources of more-or-less passive extra income. Here's my take on side hustle business and what's actually my combination of additional revenue streams.

Out in the big wide world, there are many SaaS growth hacks for you to discover. In fact, there is a massive variety of tactics that can be implemented. Though, this can often be far more confusing, and you may even overthink all of the steps. There can often be far too many hacks that make zero sense to you. This can cause you to give up or even give it a go and not stick with it long enough to see the results. However, this guide is the solution to all your worries. In this piece, we will ta

Read on as we define growth hacking, give a brief history of the practice before diving into a comparison between growth hacking and more traditional marketing methods.

There are essentially 3 metrics you need to care about in the early days: CAC, ROI, LTV.

It's rare that anyone will be as passionate about your startup as you are. Sure, you can sell people on your grand vision, but it's going to be challenging to secure buy-in unless you can back that up with cold, hard financials.