Startups
Why people in your startup are not doing the right things and how to correct that
A common belief in the startup world is that if you hire the so-called “self-guided” people, things would automatically fall in place. Let's think again.
Startups
How to get things done with extremely busy people
Stick to the point, demonstrate that you’re offering value, rather than wasting your recipient’s time, and keep it concise, you’ll have a better chance of receiving a speedy reply.
Startups
Finding & communicating the purpose (founder's guide to narratives)
Your startup’s purpose is the “why” behind your company. It is the reason for your existence and specifies the benefit your company will bring to the world.
Random
OKRs, explained through Squid Game
Ins and outs of the OKR framework, through the lens of Squid Game. In case you’ve been living under a rock and haven’t watched the show, be warned of the spoilers ahead!
Marketing
Product marketing OKRs: practical examples and how to use them
Have you set goals for your startup yet? If not, wait no longer.
Startups
Best Zaps for startups (Zapier tips)
Juggling between tasks can make you go crazy - unless you have a lantern genie to help you out. That's Zapier.
Startups
Ethnographic research for startups: how to truly understand your customer
In this article, we explore what ethnographic research is and how it fits into the startup scene.
Startups
A Startup Founder's Guide to Personal Branding - Why and How
Having a strong personal brand as a founder can make the difference between your startup being a success or another failed idea.
Startups
Ultimate guide to growth hacking for SaaS (2020)
In this guide, we’re going to take a look at the best practices for SaaS growth hacking in 2020; from acquiring customers on the fly, to making sure your company achieves profitability within the first few months.
Startups
Ultimate guide to growth hacking for SaaS (2019)
If you want to hack your SaaS company’s growth, you have to work smart. Not hard.